skating to where the puck is going to be

Skating to where the puck is going to be...

I’m past merely being tired of hearing that comparison. By now, it’s become a cliche. It wasn’t right when it was first quoted, but by now it has gotten ridiculous.

This time, it was prompted by the news that Microsoft had hired a pollster at a high level to help them figure out what customers think of “Metro.” It’s a bit late in the game for this, but better late than never. I’m sure they’ll find out in due time...

Gruber used this story to bring this up again:

The message I take away from this hiring is that Steve Ballmer doesn’t know what to do, and he’s hoping polling will give him the answers. That’s how you wind up skating to where the puck was, not where it’s going to be.

Yes, I know that Steve used it to describe what Apple does, but that doesn’t make it right. He was just being modest. He’s allowed to be humble after all the work he did.

I suppose he left it as an exercise for others to figure it out.

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